Gamefisher - Client Brief

 

S&TA needed a new publishing partner who could manage the advertising sales function and finances, design, print management and mailing of their bi-annual magazine to their members.

 

Whilst the editorial was engaging and the photography well thought out, the design of the magazine needed a lift. We restructured the news sections to create a more exciting design, which would allow readers to easily engage with the copy. We also refreshed the cover and created stunning image-led features to fully utilise the fantastic photographic opportunities. With new vibrant colours introduced and modern clean typography put into place, the magazine is now both editorially and aesthetically stimulating and above all, current. We are also working with long-standing advertisers to further develop their involvement with Gamefisher and increase the impact of their campaigns, whilst forming relationships with new advertising clients. Our production team also manage the print and distribution of the magazine in a cost-effective and efficient manner.