Women's Talk - Client Brief

 

The Brief: 

The CWU Women’s Advisory Committee required an distinctive style format for this sector magazine that would appeal to female union members of all ages and outlooks. Our solution consisted of overturning the magazine’s out-dated look in favour of a brand new tone that reflected the CWU’s ethic of inclusion and equality. Decisive production strategy and high quality creative processes resulted in a final product that fulfilled all of the editorial specifications and exceeded client expectations in terms of design aesthetic and functionality.

 

Embracing a clean and contemporary redesign, Century One also assists in overseeing the entire pre-print process; from easily manageable flat planning, to seamless in-house production, as well as simple but effective approval procedure.